This study investigated speech articulation challenges faced by 155 third-year communication arts college students enrolled in speech classes, focusing specifically on labial and bilabial sounds (/p/, /b/, /m/, and /w/). Surveys and speech assessments were administered to this diverse sample to discern the prevalence of these challenges and explore contributing factors, including speech therapy experiences, linguistic backgrounds, and educational paths. Results reveal that a significant portion of the students exhibit difficulties with articulating these sounds, with varying degrees of severity. Furthermore, analysis indicates that previous speech therapy experiences, linguistic backgrounds, and educational trajectories play significant roles in shaping these challenges. The research aimed to identify effective remediation strategies tailored to the needs of this student population. Targeted exercises, personalized speech therapy sessions, and the utilization of visual aids and technology emerged as potential interventions to enhance students' speech articulation skills. Proficient speech articulation is found to positively influence comprehension and communication skills development. The findings have significant implications for educators, speech-language pathologists, and curriculum designers. Integrating speech articulation exercises into the curricula is recommended to enhance language comprehension and responsiveness to complex ideas across various academic disciplines. Moreover, addressing speech articulation challenges contributes to a more inclusive learning environment, ensuring equitable opportunities for all students, regardless of linguistic backgrounds. This study underscores the importance of prioritizing language proficiency and communication skills among college students to better equip them for academic and professional success in diverse global contexts.

Authors:
Charito Ong, University of Science and Technology of Southern Philippines, Philippines
John Derek Flores, Bukidnon State University, Philippines
Grace Pimentel, University of Science and Technology of Southern Philippines, Philippines
Mary Louise Pimentel, University of Science and Technology of Southern Philippines, Philippines
Josan Fermano, University of Science and Technology of Southern Philippines, Philippines
Lorena Taglucop, University of Science and Technology of Southern Philippines, Philippines

About the Presenter(s)
Dr Charito Ong is a University Professor/Principal Lecturer at University of Science and Technology of Southern Philippines in Philippines

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